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For business owners who are experts when it comes to their product or service, but not when it comes to online metrics. For digital marketers needing the latest and greatest benchmarks at various steps of an online funnel.

Business Owners

You know your product and customers inside and out. Your investing in online marketing to grow your business. Your marketing team tells you how great the campaign is doing. Is it?

Digital Marketers

You specialize in driving traffic through specific steps of a funnel. You want one site which gives you the latest and greatest benchmarks from across the web for the metrics that really matter.

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What is a good conversion rate by device type?

The mix of device types (desktop, tablet, and mobile) can skew your metrics. Learn what is a good conversion rate for each.

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Making sense of your Google Ads metrics

May 17, 2020

The first step in reviewing metrics is to make sure your account is actually performing. You need performance data in order to analyze that data

Is Email Marketing Dead? Statistics Say: Not a Chance.

May 17, 2020

In this post, we share email marketing statistics showing that, far from being dead, email marketing is an essential tool for attracting and retaining customers.

10 Crucial Ecommerce Metrics For Serious Entrepreneurs Only

May 17, 2020

The best ecommerce entrepreneurs are obsessed with metrics. In fact, it’s this obsession with measuring and optimizing that allowed their stores to grow so fast.

9 Mission-Critical Lead Generation Metrics You Need To Track

May 17, 2020

The average data-driven business is growing more than 30% year-overyear, according to Forrester. By 2021, the same companies will take $1.8 trillion annually from companies